Privacy policy.

This privacy policy explains how jilk collects, uses, stores and discloses your personal information when you visit jilk.com.au, get in touch, or buy and use one of our website plans. We handle your personal information in line with the Australian Privacy Principles in the Privacy Act 1988 (Cth).

Who we are

jilk is the independent business of Jack Clark (ABN 96 515 155 731), based in the Adelaide Hills, South Australia, running SEO and building websites and custom software for businesses across Australia. In this policy, jilk, we, us and our refer to Jack Clark trading as jilk.

The information we collect

We collect personal information that you give us directly, including your name, email address, phone number, and any details you choose to share about your business or project when you use our contact form, book a call, buy a website plan, fill out your onboarding, or call or email us.

Our booking calendar runs on Cal.com. When you book a call, you give Cal.com your name, email address, your website address and anything you add in the notes, and Cal.com passes those details to us along with the time you picked. If you arrived from one of our ads, the ad click and campaign details are passed through with the booking so we can tell which ad led to it.

When you use our website, we also collect technical and usage information automatically. This can include your device and browser type, your approximate location, the pages you view, the links you click, and how you arrived at our site. We collect this through cookies and similar technologies.

How we collect your information

We collect information directly from you when you fill in a form, buy a plan, complete your onboarding, use your website dashboard, call, or email us. We collect technical and usage information automatically through cookies, analytics tools and our advertising tags as you browse the site.

Why we use your information

We use your personal information for the following purposes.

• Responding to your enquiry and preparing a quote or proposal.
• Providing the services you have asked for and managing our work together.
• Setting up, building and running your website plan, including billing, onboarding and support.
• Sending you the emails your plan needs, such as receipts, sign-in links and onboarding reminders.
• Operating, maintaining and improving our website.
• Measuring and improving the performance of our advertising.
• Meeting our legal, tax and record-keeping obligations.
• Contacting you about your enquiry or our services, where you would reasonably expect us to.

If you buy a website plan

Checkout and payments

When you buy a plan, we collect your name, your business name, your email address and, if you give it, your phone number. We record that you accepted our terms and when you did.

Payments are processed by Stripe. Your card details go straight to Stripe and never reach us. Stripe keeps your card on file to charge your plan each month, sends your receipts, runs the billing page where you can update your card or cancel, and may collect information about your device to help prevent fraud. You can read how Stripe handles your information in Stripe’s privacy policy. Our Stripe payments also flow into Xero, our accounting software, for our books and tax records.

Onboarding

Your onboarding answers are stored in our own database. The logo, photos and videos you upload go straight to a folder for your business in our Google Drive. If you give us your current website’s address, we can collect the photos and videos from its public pages to use on your new site.

Emails

We send your welcome email, sign-in links and onboarding reminders through Resend, our email provider, from mail.jilk.com.au.

Your website dashboard

Your website dashboard runs on Sanity. When you sign in, Sanity confirms who you are and passes us your name and email address so we can show you your plan and tools. Requests you send through Support, and any photos or files you attach, are stored in our database and file storage so we can make your changes.

When you ask jilk Bot a question, we send your question and your website’s published content to OpenRouter, which passes it to Google’s Gemini model to write the answer. We keep your questions and the answers for 90 days.

Your customers’ information

If you’re on a website plan, the tools on your site collect information from your customers, such as enquiries and the photos or files sent with them, bookings, and the email addresses used for review requests. We store and process this on your behalf, only to run those tools for you, and we don’t use it for anything else.

Enquiries and the files sent with them are encrypted, and each client’s information is kept separate from every other client’s. Emails your site sends to your customers, such as booking emails and review requests, go through Resend from your own domain.

Your own website’s privacy policy should tell your customers how their details are handled. When you leave your plan, we give you a copy of your customers’ details in your handover pack, then delete ours.

Cookies, analytics and advertising

Our website uses cookies and similar technologies to make the site work, understand how it is used, and measure our advertising.

We use Google Analytics to understand how visitors use our site. Google Analytics uses cookies to collect information such as the pages you visit and how long you spend on them, which helps us improve the site.

When you check out or fill out your onboarding, we keep a code in your browser so you can come back to it. Stripe also uses cookies on the checkout to keep payments secure. If you arrive from one of our ads, we keep the ad click and campaign details in your browser for up to 90 days, and if you buy a plan in that time they are saved with your plan so we can tell which ad led to it.

We use Google Ads to advertise our services, and we measure which ads lead to enquiries and sales using Google’s conversion tracking. This includes a feature called Enhanced Conversions. When you submit an enquiry or buy a plan, we send a hashed (one-way encrypted) version of information such as your email address, phone number and name to Google. Hashing turns this information into a code before it leaves your browser, and Google uses it only to match your enquiry or purchase to an ad interaction so we can measure how well our advertising works. You can read how Google handles this information in Google’s privacy policy.

Who we share your information with

We do not sell your personal information. We share it only where it is needed to run our business and deliver our services. This may include the following.

• Google, for the analytics and advertising measurement described above, and Google Drive, where we keep the files you upload during onboarding.
• Cal.com, which runs the booking calendar when you book a call with us.
• Stripe, which processes plan payments and runs billing.
• Xero, our accounting software.
• Resend, which sends the emails from our service and from websites on our plans.
• Supabase, which hosts our database, and Vercel, which hosts our website and service.
• Cloudflare, which stores the photos and files sent with enquiries and Support requests.
• Sanity, which runs website dashboards and stores website content.
• OpenRouter and Google, which write jilk Bot’s answers.
• Tools we use to receive, store and respond to enquiries, such as our email and workflow software.
• Professional advisers or authorities, where we are required to by law.

We share only what is necessary, and we expect the providers we work with to protect your information.

Sending information overseas

Our database and the service behind our website plans run in Sydney. Some of the providers we use, including Google, Stripe, Xero, Cal.com, Resend, Sanity, Cloudflare, OpenRouter and our hosting provider, store or process information on servers outside Australia, including in the United States and Japan. Where this happens, we take reasonable steps to ensure your information is handled in line with this policy and Australian privacy law.

How we store and protect your information

We take reasonable steps to protect your personal information from misuse, loss, and unauthorised access, including through secure connections (HTTPS) and access controls. Card details never reach us. Your customers’ enquiries and files are encrypted, and each client’s information is kept separate in our database. No method of transmission or storage is completely secure, but we work to protect your information at all times.

How long we keep your information

We keep your personal information only for as long as we need it for the purposes described in this policy, or for as long as the law requires. In particular:

• Enquiries in a plan’s enquiry tracker are deleted after 24 months.
• jilk Bot questions and answers are deleted after 90 days.
• When you leave a plan, we delete your customers’ details once you have your handover pack.
• Billing and payment records are kept for five years, as Australian tax law requires.

When we no longer need information, we take reasonable steps to delete or de-identify it.

Your rights and choices

You have the right to ask for access to the personal information we hold about you, and to ask us to correct it if it is wrong or out of date. To make a request, contact us using the details below.

If you have a concern about how we have handled your personal information, please contact us first so we can put it right. If you are not satisfied with our response, you can contact the Office of the Australian Information Commissioner at oaic.gov.au.

Managing cookies and opting out

You can control or delete cookies through your browser settings. Blocking some cookies may affect how the site works.

To opt out of Google Analytics, you can install the Google Analytics opt-out browser add-on. You can also manage how Google personalises ads to you in your Google ad settings.

Other websites

Our website may link to other sites that we do not control. This policy does not apply to those sites, and we are not responsible for their privacy practices. We encourage you to read the privacy policy of any site you visit.

Children

Our website and services are intended for businesses and are not directed at children. We do not knowingly collect personal information from anyone under 16.

Changes to this policy

We may update this policy from time to time. The latest version will always be on this page, with the date it was last updated shown at the top.

How to contact us

If you have any questions about this policy or how we handle your personal information, get in touch by email at jack@jilk.com.au or by phone on 0466 288 169.